This case study examines how business planning and mentoring helped community organisation Food Skil to clarify its business objectives, analyse its short and long-term finances, and argue more persuasively for funding.
The challenge of business planning
In 2012, Geelong’s Food Skil* faced a challenge shared by many not for profit organisations. Funding cuts amid a tough economic climate meant the organisation was spending significant time chasing grants. This took staff away from Food Skil’s purpose: providing affordable, healthy food to the local community.
Looking to improve her business skills, Food Skil’s founder and General Manager Katie Gillett attended a one day workshop on writing a business plan for not for profits. She found it invaluable.
“I am an entrepreneur by nature, but I still needed to learn the business skills, gain the financial knowledge, and analyse the market to know whether there’s a market for our product and what area we’re targeting.” Katie Gillett, General Manager
*Please note from 2016, Foodskil is known as 2and5.
Support through business planning and mentoring
The business planning workshop led Katie to work with a mentor for three months, who helped her to realise that Food Skil needed a more thorough business plan. So, Katie applied for Social Traders’ business planning program for new social enterprises called ‘The Crunch’.